Tuesday, May 5, 2009

IPL in sensex !!!

Do not be surprised it may happen...As we know that popular English Premier League football teams are listed on the bourses. Similar success can be shown by IPL Brand. IPL is not just cricket it is IPL business.

According to people "This innovative form of the cricket has attracted a huge fan following across the globe. The IPL is a now a product with a 'made in India' tag and a huge brand value." and According to Blogworks Founder Rajesh Lalwani "But IPL brand surely is a significant property. The most interesting fact about IPL is it has given a new aspirational wing to parents who were always hesitated thinking about cricket as a prospective career for their kids, now they are ready to back their kids,"

It was written in the news that :"
The huge success of the IPL has heralded a new innings in the history of Indian cricket. A huge money spinner, the two-year-old IPL is worth a whopping $2 billion, according the United Kingdom-based brand valuation consultancy Brand Finance."

"The IPL brand alone has a value of over $311 million. The brand can certainly create long-term value with its strong intrinsic strength and foundation. The IPL is just like any company today and it holds a long-term shareholder value. In 2-3 years, the IPL clubs may get listed on the bourses just like the popular English Premier League football teams," says Unni Krishnan, Country Manager, Brand Finance India.

And Vibgyor Films Founder Sandeep Kaul Said"Knowing the iconic popularity of cricket in both the countries namely South Africa and India, IPL ensured that the followers of the game would enjoy the clash anyways and, by default, local brands get international exposure. This is like a boon to our local brands. So the lesson was not to be fazed by the circumstance but spruce the turkey and enjoy an early Thanksgiving."

So many people are saying so many things about IPL, IPL brand. So I thought IPL may register its name in Indian Sensex very soon as a different company. Or all together a new financial product will come for this.

Just now when I was writing that last sentence something came in to mind. I am just sharing that," Is it possible a sensex( a new name can be given for trading) will open only for trading of teams playing IPL, ICL,PHL".

What u say Is it possible??

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